Privacy policy
Ama Luna Botanica LLC
Effective Date: January 12th, 2026
Ama Luna Botanica LLC (“we,” “us,” or “our”) values your privacy. This Privacy Policy describes how we collect, use, disclose, and safeguard your personal information when you visit or make a purchase from our website (the “Site”).
By using our Site, you agree to the practices described in this Privacy Policy.
1. Personal Information We Collect
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases.
1.1 Information You Provide to Us
We may collect personal information you voluntarily provide, including:
Name
Email address
Phone number
Billing and shipping address
Order and purchase history
Communications you send to us
Payment information is processed securely by third-party payment processors and is not stored by Ama Luna Botanica LLC.
1.2 Automatically Collected Information
When you visit the Site, we automatically collect certain information, including:
IP address
Browser type
Device information
Pages visited and interactions with the Site
This information helps us improve our Site and understand how customers use our services.
2. How We Use Your Personal Information
We use your personal information to:
Provide and fulfill orders
Process payments and shipping
Communicate with you regarding purchases or inquiries
Send marketing communications (with your consent)
Improve and optimize our Site
Prevent fraud and maintain security
3. Cookies & Tracking Technologies
We use cookies and similar technologies provided by Shopify and third-party services to power our Site, analyze usage, and improve customer experience.
You can control cookies through your browser settings. Disabling cookies may affect certain Site features.
4. Sharing Your Personal Information
We share your personal information with third parties only as necessary to operate our business, including:
Ecommerce and website hosting providers (such as Shopify)
Payment processors
Shipping and fulfillment partners
Email and SMS communication platforms
Analytics and marketing providers
These service providers use your information only to perform services on our behalf.
We may also disclose personal information if required to comply with applicable laws or legal processes.
5. SMS & Mobile Messaging
If you choose to opt into SMS/text messaging communications, we collect your mobile number and consent preferences for the purpose of sending transactional or promotional messages.
Message frequency may vary
Message and data rates may apply
Consent to receive SMS messages is not a condition of purchase
You may opt out at any time by replying STOP
Additional details regarding our mobile messaging practices are governed by our Mobile Messaging Terms & Conditions, which are available separately.
6. Your Rights & Choices
You may opt out of marketing communications at any time by using the unsubscribe link in emails or by contacting us directly.
Depending on your location, you may have additional rights regarding your personal information, including access, correction, or deletion requests.
7. California Privacy Rights (CCPA/CPRA)
If you are a California resident, you have the right to:
Request disclosure of the categories and specific pieces of personal information we collect
Request deletion of your personal information
Opt out of the sale or sharing of personal information (we do not sell personal information)
Not be discriminated against for exercising your privacy rights
To exercise your California privacy rights, please contact us using the information below.
8. Data Retention
We retain personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, and resolve disputes.
9. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information. However, no system is completely secure, and we cannot guarantee absolute security.
10. Third-Party Links
The Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.
11. Children’s Privacy
Our Site is not intended for individuals under the age of 13, and we do not knowingly collect personal information from children.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.
13. Contact Information
For questions, concerns, or privacy requests, please contact:
Ama Luna Botanica LLC
📧 customercare@amalunabotanica.com